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How to compare three security quotes that all look different

All three quotes have different totals and different line items. How do I compare them?

6 min read All systems

Collecting three quotes is good practice. Comparing them is where it falls apart, because no two installers itemise the same way and the cheapest total is frequently the most expensive system.

What follows is the method we would use ourselves, including on our own quote. If ours cannot survive it, you should not buy it.

Why three quotes never line up

Each quote encodes a different set of assumptions that are usually invisible on the page: how many days of footage you will keep, what grade of cable is being run, whether civil work is included, whether the price assumes an existing conduit that may not exist. Two quotes for “8 cameras and a recorder” can describe systems that behave completely differently in year three.

So the first job is not comparison. It is translation.

Normalise before you compare

Put the three quotes side by side and fill in the same eight rows for each. Where a quote does not say, write “not stated” — that is itself a finding.

RowWhat you are looking for
Camera count and typeHow many of each — dome, bullet, PTZ — and at what resolution
Recorder and channelsModel, channel count, and how many channels remain free
Disk suppliedCapacity in TB, and bays left empty
Retention in daysAt the quoted resolution and recording mode, not a round number
CableType, grade, and metres included — and what happens if more is needed
Civil and trunking workIncluded, excluded, or “as required” (which means excluded)
Power and backupSupplies, UPS, and whether the recorder survives an outage
Warranty and AMCDuration, what it covers, and what the renewal costs

Once those eight rows are filled, the quotes usually stop being comparable in the way you expected — and start being comparable in the way that matters.

The line items that hide the real difference

  • “Cabling as required”. An open-ended line. On an older building this is where a quote grows after work starts. Ask for a metre figure and a rate for anything beyond it.
  • A recorder with no free channels. Cheaper today, and it makes adding one camera next year a recorder replacement.
  • Disk sized to the quote, not the retention. The commonest way to make a total look competitive. It surfaces as shortened history months later.
  • Unbranded or unnamed hardware. If the make and model are not on the quote, the warranty path does not exist and firmware support is nobody’s responsibility.
  • Labour bundled into a single figure. Not dishonest, but it makes the quote impossible to question line by line.
  • No mention of handover. Passwords, app access, a layout of what is where. Systems without a handover become unmaintainable the moment the installer stops answering.

Questions that separate the quotes fast

Four questions, asked of all three vendors, usually resolve the decision without further analysis:

  • “What retention will this deliver at the resolution you have quoted, and how did you calculate it?” The answer reveals immediately whether the number was computed or copied.
  • “What is not included that might be needed?” A good installer has a ready answer, because they surveyed. A poor one says “nothing”.
  • “Who attends when it fails, and how fast, in writing?” Installation is one day. Support is five years.
  • “Can I speak to a site like mine that you installed?” Reluctance here is more informative than any brochure.

When the cheapest quote is the right one

Often. A cheaper quote that names its hardware, states its retention honestly, includes its cable and admits what it excludes is a better buy than an expensive one that does none of those things. Price is not the problem — unstated assumptions are.

The aim of this exercise is not to talk you into the most expensive option. It is to make sure that whichever you choose, you know what you bought.

Common questions

Should I always get three quotes?

Two informed quotes beat three vague ones. What matters is that each was produced after somebody walked your site. A quote given over the phone from a camera count is a price, not a proposal, and comparing it to a surveyed quote tells you nothing.

Is a big brand always worth the premium?

Not always, but a named brand with a warranty channel and firmware support is worth a premium over unbranded hardware. The failure mode of cheap kit is not that it stops working on day one; it is that in year three nobody can get a part or a firmware fix for it.

The cheapest quote refuses to itemise. Is that a red flag?

Yes, though not necessarily a dishonest one - some small installers simply do not work that way. Either way it leaves you unable to compare, and unable to hold anyone to anything later. Ask once; if the answer is still a single figure, treat the quote as incomplete.

Want a quote you can hold up against the others?

We survey first, then itemise every unit, cable run and hour of labour separately, so it can be compared honestly against anyone else. Free, and no obligation.